Think of Your Blog As The Contents Of A Time Capsule
Over the years as a blogger, you might think of your compilation of posts as the contents for a sort of time capsule.
What sort of content do you have overall. We all know there are days when our posts might not be the stand out article we had hoped for. It would be virtually impossible to be articulate or consistent with every post. But taken over time, what does your blog say about you, the author.
A few outstanding personalities here in the Rain come to mind. I mention a couple names here because they have impressed me with their consistency over years of writing. One blogger that always has impressed me since I read his first post is Gary Woltal. He is an inspirational based writer that on more than one occasion, I suggested that his posts would make a really fine book.
Another would be Margaret Rome, " Buying a Home the Rome Way" did in fact write an excellent book based in part on her blogs. Lenn Harley and her in depth real estate industry and governmental reports. Not to mention that she does outstanding community housing offerings with her own custom maps. I have always been impressed with one of the most creative writers ever in the Rain, Paul Slaybaugh. Marti Garaughty has done more than anyone in the industry in opening the door to understanding and creating avenues for self marketing. And a newer Rainer, Joshua Harley has really impressed me with his marvelous writing about real estate technology and lead generation. Another favorite and one of the most talented people I have met here in the Rain is Debi Boucher. Here extraordinary photography and the amazing stories contained within is the best in photographic journalism. These are but a few of the many hundreds of talents here in the Rain. Each of them are totally different but each leaves a trail to their awesome abilities in their writing, any one or all suitable for a book in their own specialty.
The real point here is not whether you could write a book or not but more importantly will the content you provide on a daily basis actually identify and edify you as a real estate or real estate related professional. Is there some substance in your posts that will over the long life of them, add value. Will the posts hold up over the longer period as being pertinent or of interest.
It is natural that many times we write of situations or particular issues that exist but for a moment in time. Industry laws change, lending programs and guidelines change, personalities change. But in the whole of your writing, is there some substance that has at least some durability for the longer term?
Think of the total of all your blogs as a collection for a time capsule and one day to be opened. What would they tell of you, your business, your community , your talents, and your personality. Be sure that over time, you have left something of value behind. Just food for thought.